Say hello to news, reviews and thoughts on Sports, Culture, PR, Social Media, Travelling and Entertainment

Park The Mic Podcast: A New Adventure
When I returned from travelling, I discussed with a close friend the possibility of starting a podcast. A few months later, I embark on a new adventure with two mates to launch the “Park The Mic Podcast.” It has been an exciting extra curricula activity and hopefully people will enjoy the content as much as […]

How long should managers get before being sacked?
This article delves into how long should managers get before being sacked? It researches the 2017/18 English League and how managers like Arsene Wenger are a rarity in the modern game with his future to be decided by Europa League glory rather than underlying loyalty. To read the full article, please visit: https://www.thelondoneconomic.com/sport/football/can-the-europa-league-trophy-save-arsene-wenger/13/04/

A tribute to Ray Wilkins: Football’s Nice Guy
Ray Wilkins sadly passed away at the age of 61 and “Butch” will long live in the memory as an exceptional player but more importantly as football’s nice guy. This article I wrote is a tribute to him and delves into his accolades and the legacy he leaves behind. To read the full article, please […]

How to Capitalise on Influencer Marketing in 2018
The marketing and PR world in 2018 is always adapting but 2017’s biggest trend of Influencer Marketing is still a prevalent theme in gaining coverage. This blog discusses how to capitalise on Influencer Marketing in 2018 in the right way and what wrong steps you should avoid. To read the full article, please visit: https://www.72point.com/how-to-capitalise-on-influencer-marketing/ This […]

Vulnerable people in Kenya are helped by Revolutionary Health App
The article divulges into how a new revolutionary app has helped the health epidemic in Kenya that affects vulnerable individuals like single mums and the elderly. On a personal note, I am very proud and pleased to announce that this article made major publications like The Independent, The Sun, The Mirror, The Scotsman and The […]

The Evolving Nature Of PR And The Risk Of Being Left Behind
To the most observant companies and to those lagging behind, it would hold you in good stead to be aware of 2017’s developments for future plans. PR has dramatically changed in the past year and is constantly adapting to new pressures and technologies. At 72Point we constantly monitor these developments and innovate to stay on […]